Over five years of tenure with the broadcaster’s family of divisions I developed and executed thousands of in-house digital and traditional media marketing campaigns; managed social media for programming, promotions, sales and corporate initiatives; developed online and offline strategies for advertisers—and even spent a year on-air as a disc jockey. It was a fast-paced production environment that became my first strategic proving ground as a commercial creative. Below are select pieces from this period. Other articles are available upon request.
